The tricks: This is a very fine collection of card magic, with some genuinely strong tricks.
Sometimes a collection only has a couple of standouts, but with Effortless Effects it's hard to pick
just one or two "best" routines. I think the first five are all super strong, with "Forget to
Remember" being one of my personal favourites. The fact that Penguin Magic has been selling "No
Hassle Hof" as a separate digital download for $10 gives you some indication of the strength of the
material here. The effects aren't all just variations of the same theme, and there's plenty of
variety to choose from and work with. Despite the relative simplicity of the methods, there's
really nothing here about endless counting and dealing, and all the deception lies in Ryan's clever
thinking.
The GAP principle: If there is a common thread through this particular video, it
is the GAP principle which Ryan teaches and applies to most of the tricks. Magicians will know that
it's usually a bad idea to string together as part of a routine multiple tricks that have the same
structure or presentation. Fortunately that's not the case here. You get enough variety in the
types of effects that you could combine several of these tricks into a nice little routine if you
wanted to. But "under the hood" there is very nice principle that he works with and uses, and it
certainly is something that you can get mileage out of in many other settings as well. This can
really help make your magic seem more powerful, because in your spectator's mind their selection
will be far more random, free, and fair than it actually is.
The presentation: What I love
about most of the tricks on this DVD is that they really allow you to have fun as a magician. Of
course magic needs to be entertaining for your spectators first of all, but performing has to be
enjoyable for us too. Tricks that are fun for both spectators and the performer tend to be ones
with good presentation. The presentational approaches of many of the tricks in this collection
allow a lot of scope for acting and engagement, e.g. lie detector test, reading poker tells via body
language, pretending a card is "invisible", and muscle reading. I love these kinds of
presentations, and you get some good variety in this collection.
The difficulty: The ad
copy goes a little overboard in suggesting that there are "no sleights to worry about". Beginners
will be able to manage with some practice, but these are not completely self-working tricks.
Despite the title, they're not entirely "effortless", and you will have to put in some effort - as
is the case with nearly all magic. But they are certainly in the category of "Easy Moves". If you
can hold a break and know the very basic card handling fundamentals, you'll have no problem at all.
Some of the tricks rely on pencil dotting and key cards, which even beginners can manage. New
magicians will certainly find several tricks here they can do, so it is a video that most people
will benefit from.
The teaching: Ryan is highly regarded for his skill in teaching magic.
After coming across his work, I did some reading up about his credentials and reputation, and found
that he is consistently applauded for this. I was pleased to discover that the general consensus of
opinion is that the teaching sections of his video are clear and concise, while remaining as
detailed as necessary. I also like the fact that with several of the tricks he offers two different
ways of handling each routine, with an easier method and also a more advanced method for those with
more experience.
The production: Effortless Effects was produced by BIg Blind Media, a top
producer of instructional magic videos. While BBM makes everything as effortless as possible for us
as viewers, it's clear that they put in an enormous amount of effort themselves with the production!
As with all their videos, the visuals, lighting, and sound is all top notch. So is the format of
the DVD itself, which is easy to navigate and sensibly put together. I especially liked the "Bullet
explanation" feature employed here, where for each effect you get a brief run-down on the key
elements of how to perform a trick. This is very handy if you just want a quick refresher without
sitting through the entire teaching section, and I wish more magic videos had this!
The
fact that these tricks are extremely light on sleights, and are very easy to perform means that this
collection will have a wide appeal. While being straight-forward to do, the actual "magic" will
seem quite impossible in the minds of your spectators, and of course that's exactly what you want.
There's also a solid range of different tricks, with some very fun presentational possibilities and
plots. And the teaching by Ryan is excellent. Finally, it all comes together in a polished package
from Big Blind Media, with top notch production values.