I'm trying to understand what it means when a seance routine claims that it's "nothing corny, it's
the REAL stuff". Magicians often make extravagant claims in their marketing, but to claim a seance
routine is the "real" stuff is very odd. Are we to assume the claim is that this booklet will
actually teach you how to speak to the dead?
Well, obviously it doesn't. But I still have
no idea what the ad copy is implying. In any case, I found this product somewhat offensive. The
intro insists that it's all just "theater", and that you're not really playing with anyone's
emotions, but when you read the rest of the manuscript, which seems overly focused on how much money
you can earn from your clients, this comes off as a phony, hollow rationalization. It's disturbing
that anyone would want to engage in this sort of potentially exploitive activity.
