The instructions for installing Hidden Bullets into a rope are not included. They are sold as a separate "book" (more a pamphlet), so if you don't already know how to install the bullets, be sure to look for "Hiding Your Bullets - installing Rope Magnets by David Alan Magic" and purchase that as well.

At the least, the description of this item should inform you that instructions are not included and refer you to the page where you can purchase those instructions. But seriously, they should be included with the purchase of the bullets.