Magic Tricks

Imagine you are a musician and you see an ad about this new instrument that makes amazing unique music. It's so revolutionary, that Dave Grohl, Paul McCartney, Jay Z and plenty of other big names are touting this as the next big thing.
You buy into the hype, purchase this new mystery instrument and inside the package you find...a guitar. Don't get me wrong, it's a beautiful guitar. You may have even bought it if they had told you what it was up front. But the instructions call this guitar a "music box" over and over and give a tutorial on how to play a few chords.
That is what it feels like to buy Switch One.