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The End by Rick Lax (Instant Download)


Your new secret weapon. When it's mission critical that your final trick fool EVERYONE, it's time for THE END. START LEARNING INSTANTLY.
Price: $9.95
In stock: Download INSTANTLY.
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A “good” magic trick fools most people.

A “great” magic trick fools most magicians.

But what do you call a trick that fools EVERYONE?

You call it, THE END.

Rick Lax has been refining THE END for over 6 years. Similar to BINARY CODE—the trick that DESTROYED Penn & Teller—Rick’s latest card creation fools every magician who sees it. Here’s how it looks:

You give the spectator a folded-up piece of paper. Then you freely show her a mixed-up deck of card and hand it to her. She cuts the cards wherever she wants and looks at whatever card she randomly cut to. Then she slips the card back into the middle of the deck. You tell her to open up the piece of paper, and when she does, she sees a number. She deals down that number of cards…and arrives… AT HER CARD.

It’s a virtually unexplainable miracle. Here’s why:

-The spectator can pick ANY card in the deck.

-The spectator returns the card to the middle of the deck on her own; YOU DO NOT touch the cards.

-The spectator opens up the paper on her own; YOU DON’T TOUCH OR SWITCH THE PAPER.

-After the spectator deals down the number she finds on the paper, she arrives at her card.

THE END isn’t a quick, throwaway trick. It’s an impossible-to-explain demonstration that should be saved for the right occasion. Slaying a difficult spectator. Entertaining fellow magicians. Closing a masterful card set. Fooling Penn & Teller.

It’s one of THOSE tricks. It’s that good. It’s THE END.

Manufacturer Says

The history of our art matters so we must mention the giants in our field. Without publicly attributing specific methods to protect the secret, the core principles of "The End" were originally discovered by Al Koran, with a further key refinement discovered by Max Maven. Others who have made historical contributions to the idea are William Coffrin and Stewart James.

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Customer Reviews (showing 1 - 10 of 260)
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Awesome Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 5th, 2017
Wow, Rick Lax really hit it out of the park with this one. I would definitely rank this among the top 5 tricks I learned in 2017. Rick's been working on this for four years and it really shows. Ironically, I knew the principle behind this trick, I've even done several versions of it in the past and it still fooled me.
The teaching is crystal clear, the set up will only take you few minutes and as long as you're careful reset should take under a minute. The trick is super strong but performing this is so easy a beginner could do it. It's been years since I learned a trick that didn't require a gimmick but yet was this strong and easy.

He also teaches a way to make it more deceptive, but in my mind the risk/return is not good enough to be worth doing (it doesn't make the trick much more deceptive, it requires very specific instructions that seem slightly fishier than I would like, your reset will take at least double as long, and there's a tiny chance of flashing) unless you are performing on a magician that is better than Penn and Teller at figuring out tricks. 99% of the time you should do the original version of the trick.

One very important thing I want to point out is that this trick is not meant for walk-around as there is about a one minute reset that has to be done off to the side and you will either have to start with this and switch it out afterwards (and it's really tough to follow) or ring it in right before you perform it. However, for parlor, a couple of friends, or special tables this trick gets my highest recommendations (and if you've been following my reviews you'll see I don't say that lightly).
29 of 32 magicians found this helpful.
Did this review help you? 9 comments
The End Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 7th, 2017
Really a good and easy to do trick. Beginners don't be afraid of this one. Pros, you will know how to put your own patter to this and make it great.
11 of 11 magicians found this helpful.
Did this review help you? 1 comment
This is REALLY good Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 4th, 2017
So- when I watched the trailer, I was sure that there had to be something we weren't shown, as the description was just too good to be true. It's accurate though! You hand out the paper and never touch it again; no switches. The spectator does all the cutting and dealing themselves, and they really put the chosen card back into the middle of deck by themselves. This is a real magician fooler and will totally fry laypeople. I can see no way that anyone is going to reconstruct this in their mind. I'll be using this immediately!
11 of 13 magicians found this helpful.
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Took a chance that wasn’t really a chance Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 5th, 2017
I bought this because it seemed interesting. It had no reviews so it was kind of a shot in the dark. Seeing that Rick was behind the truck I decided to purchase it. It has a killer method,reminds me of binary code like Rick mentions in the video. Pretty much self working and easy to perform! Blows peoples minds, they have no clue how it’s done. I gave this a 4 star because you don’t end squeaky clean but how the trick is played out let’s you get away with it. For $10, a quick easy mentalism type effect is well worth it!
10 of 13 magicians found this helpful.
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Good, but not for me Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 11th, 2017
I like the base idea, I just unfotunately hate tricks, where you need a setup, which can be used for one trick only. And this is one of those.
11 of 16 magicians found this helpful.
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The End is The Best Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 5th, 2017
This may be Rick Lax’s best release. It is totally fooling and very clever. Watch the promo video. You will need a [redacted], but the deck is spread face up on the table before the trick starts. I am going to use this and will do so frequently. Well done. So simple to learn and perform. So easy to blow minds!
9 of 12 magicians found this helpful.
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Tried and True Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 8th, 2017
Worked this in a parlor show - it slayed!

A very fair, straight forward, hands off, impossible prediction.

Concept is a great spring board towards other effects.
5 of 5 magicians found this helpful.
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The end Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 26th, 2017
Not bad trick but for laypeople.In the trailer was said that this is a random deck which now I understand it's not. I don't like tricks with stacked decks and there are no magician in the world that gonna be fooled with this. Especially if you tell him all the time to finish the cut like in the video!
6 of 9 magicians found this helpful.
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Thank you, Rick Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on December 5th, 2017
If you're keen or experienced, too often you buy a trick and the moment you see the footage that was cut, your heart sinks a little bit. Even if the uncut version fools you, sometimes the method just doesn't feel worth it. I smiled after I watched the trailer and the uncut version, and after learning the trick, I still am =)

"Whatever you think the method is... You're wrong" - Rick
6 of 9 magicians found this helpful.
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Honest ad copy would be appreciated Report this review
Verified buyer Pro Privacy ON (login to see reviewer names) on April 9th, 2020
Honest ad copy would be appreciated. The flow of the advertisement text suggest any deck, but this is not even stack or get-ready setup. My bad to believe what you says, but...
Well, even though effect is nice, what angers me the most is false advertisement. That is practice we all should avoid. Now I feel like I was robbed:-(
4 of 5 magicians found this helpful.
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